Audiences · Business Travellers

Business Travellers in Dallas-Fort Worth

3 screens across Dallas-Fort Worth, standing in point care where people are dressed for a meeting they are on the way to. They are 4.0x more likely to be here between 5:00 AM and 8:00 AM local.

Index
1.6x vs the fleet average, in these venues
Peak daypart
Early morning · 4.0x more likely
Footprint
3 screens · 2,436 partner venues nearby
Venue types
Point care
Floor CPM
$4.58
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
3 owned screens and 2,436 partner venues across point care in the United States and IN. Behaviour measured Sep 28 - Oct 26, 2026.
Measured
2026-09-28 to 2026-10-26

Audience: Business Travellers index at 1.6x the fleet average in these venues. The read is built from Business Formal, Business casual and Luggage Travel. Measured on 348,985 panel observations across 1,574 camera-equipped screens.

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