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Most out-of-home is an estimate. We went and looked.
The industry sizes an out-of-home audience from traffic counts and a model. Our screens carry a camera and read the people actually standing in front of them. So a campaign comes back with who was there, what they did next, and a signed record of every play.
4,563 advertisers have run on this network
What that gets a buyer
The method is public and versioned. How we measure, or read a worked delivery report.
How it got built
We started by making it free for a venue to put a screen on the network, which is why there are enough of them to measure anything at all. The sensing came second, and the audiences came out of the sensing. Screen owners still sign up the same way.
Backed by people who built this industry
- Bill WiseCEO, Mediaocean

- Richard SarnoffChairman of Media, KKR
- Alberto PardoCEO, Adsmovil

- Wilfried SchobeiriFormer CTO, MediaMath; SVP, Criteo
- Nick MacShaneFounder, Progress PartnersFounding Partner, Progress Ventures
- Nick TroianoCEO, Cadent
- Paul AlfieriChief Marketing & Strategy Officer, Cadent
- Eoin TownsendCPTO, Cadent
- Jason DamataFounder, Fabric Media

- Omer LatifCEO, Elemental TV

- Tony PatelGM, VenuEx by Elemental TV

See who you would be reaching.
Every audience we sell is on one page with its index, its price and its deal ID.
