Audiences · Health and Family Care

Health and Family Care

10 screens across Baltimore, standing in point care and residential where people are looking after someone else. They are 18.6x more likely to be here between 11:00 PM and 5:00 AM local.

Index
9.2x vs the fleet average, in these venues
Peak daypart
late_night · 18.6x more likely
Footprint
10 owned screens · 1,129 partner venues
Venue types
Point care, Residential
Floor CPM
$7.40
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
10 owned screens and 1,129 partner venues across point care and residential in the United States. Behaviour measured Aug 8 - Sep 5, 2026.
Measured
2026-08-08 to 2026-09-05

Audience: Health and Family Care index at 9.2x the fleet average in these venues. The read is built from Children's Health and Men's Health. Measured on 106,292 panel observations across 1,077 camera-equipped screens.

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