Audiences · Home Cooks

Home Cooks

83 screens across Baltimore, standing in residential and retail where dinner gets made at home. They are 52.7x more likely to be here between 11:00 PM and 5:00 AM local.

Index
36.3x vs the fleet average, in these venues
Peak daypart
Late night · 52.7x more likely
Footprint
83 screens · 1,909 partner venues nearby
Venue types
Residential, Retail
Floor CPM
$19.65
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
83 owned screens and 1,909 partner venues across residential and retail in the United States. Behaviour measured Sep 19 - Oct 17, 2026.
Measured
2026-09-19 to 2026-10-17

Audience: Home Cooks index at 36.3x the fleet average in these venues. The read is built from Barbecues and Grilling and Cooking. Measured on 204,022 panel observations across 1,442 camera-equipped screens.

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