Audiences · Ready to Buy

Ready to Buy in Norfolk-Portsmouth-Newport News

113 screens across Norfolk-Portsmouth-Newport News, standing in retail where people have already decided and are comparing the last two. They are 11.9x more likely to be here between 2:00 PM and 5:00 PM local.

Index
8.0x vs the fleet average, in these venues
Peak daypart
Afternoon · 11.9x more likely
Footprint
113 screens · 1,632 partner venues nearby
Venue types
Retail
Floor CPM
$4.29
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
113 owned screens and 1,632 partner venues across retail in the United States. Behaviour measured Sep 28 - Oct 26, 2026.
Measured
2026-09-28 to 2026-10-26

Audience: Ready to Buy index at 8.0x the fleet average in these venues. The read is built from Ready to buy and Comparing. Measured on 362,951 panel observations across 1,611 camera-equipped screens.

Ready to transact

Paste the ID for the seat you buy on. A deal ID is only valid on its own DSP, and where a platform lists a size, only for that size.

Adform
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Awarion
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Displayce
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StackAdapt
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StackAdapt · 1080x1920
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StackAdapt · 1920x1128
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StackAdapt · 1920x1200
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