Audiences · Ready to Buy

Ready to Buy

20 screens across Grand Rapids - Kalmzoo - B. Crk, standing in retail where people have already decided and are comparing the last two. They are 10.0x more likely to be here between 11:00 AM and 2:00 PM local.

Index
7.3x vs the fleet average, in these venues
Peak daypart
midday · 10.0x more likely
Footprint
20 owned screens · 1,709 partner venues
Venue types
Retail
Floor CPM
$4.44
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
20 owned screens and 1,709 partner venues across retail in the United States. Behaviour measured Aug 8 - Sep 5, 2026.
Measured
2026-08-08 to 2026-09-05

Audience: Ready to Buy index at 7.3x the fleet average in these venues. The read is built from Ready to buy and Comparing. Measured on 147,850 panel observations across 1,154 camera-equipped screens.

Ready to transact

Paste the ID for the seat you buy on. A deal ID is only valid on its own DSP, and where a platform lists a size, only for that size.

Adform
75807a-894e66-996e2c-d0b252-f47f4c-6df74a-f94e
Awarion
b26930-63995e-608083-3f5925-b0ab0f-a52226-bc46
Displayce
304d3e-49f879-d89adc-3e3414-38051e-f98357-c77c
StackAdapt
413066-f136cf-1b859c-89b66f-555bcc-d8586d-46a9