Audiences · Ready to Buy

Ready to Buy

432 screens across Houston, standing in retail where people have already decided and are comparing the last two. They are 10.0x more likely to be here between 11:00 AM and 2:00 PM local.

Index
7.3x vs the fleet average, in these venues
Peak daypart
midday · 10.0x more likely
Footprint
432 owned screens · 5,217 partner venues
Venue types
Retail
Floor CPM
$4.44
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
432 owned screens and 5,217 partner venues across retail in the United States. Behaviour measured Aug 8 - Sep 5, 2026.
Measured
2026-08-08 to 2026-09-05

Audience: Ready to Buy index at 7.3x the fleet average in these venues. The read is built from Ready to buy and Comparing. Measured on 147,850 panel observations across 1,154 camera-equipped screens.

Ready to transact

Paste the ID for the seat you buy on. A deal ID is only valid on its own DSP, and where a platform lists a size, only for that size.

Adform
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Awarion
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Displayce
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StackAdapt
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StackAdapt · 1080x1920
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StackAdapt · 1920x1128
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StackAdapt · 1920x1200
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