Sports Fans

137 screens across Detroit, standing in entertainment, health beauty and retail where people follow a season all the way through. They are 18.9x more likely to be here between 5:00 PM and 8:00 PM local.

Index: 17.7x vs the fleet average, in these venues
Peak daypart: evening · 18.9x more likely
Footprint: 137 owned screens · 8,152 partner venues
Venue types: Entertainment, Health beauty, Retail
Floor CPM: $14.25
Evidence: Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery: 137 owned screens and 8,152 partner venues across entertainment, health beauty and retail in the United States. Behaviour measured Aug 8 - Sep 5, 2026.
Measured: 2026-08-08 to 2026-09-05

Audience: Sports Fans index at 17.7x the fleet average in these venues. The read is built from American Football, Auto Racing and Participant Sports. Measured on 106,292 panel observations across 1,077 camera-equipped screens.

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StackAdapt · 1080x1920: 425bb0-7303a2-820540-29aed7-626818-4daf4a-1a83
StackAdapt · 1920x1080: 4601ed-ade609-d263ea-0dd2c0-2f5abd-65d78e-2eb7

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