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Sports Fans in Grand Rapids-Kalamazoo-Battle Creek
22 screens across Grand Rapids-Kalamazoo-Battle Creek, standing in outdoor and retail where people follow a season all the way through. They are 9.8x more likely to be here between 2:00 PM and 5:00 PM local.
- Index
- 5.5x vs the fleet average, in these venues
- Peak daypart
- Afternoon · 9.8x more likely
- Footprint
- 22 screens · 1,903 partner venues nearby
- Venue types
- Outdoor, Retail
- Floor CPM
- $4.37
- Evidence
- Three independent legs agree: our cameras, a national mobile panel and our device graph.
- Delivery
- 22 owned screens and 1,903 partner venues across outdoor and retail in the United States. Behaviour measured Sep 28 - Oct 26, 2026.
- Measured
- 2026-09-28 to 2026-10-26
Audience: Sports Fans index at 5.5x the fleet average in these venues. The read is built from American Football, Auto Racing and Participant Sports. Measured on 323,811 panel observations across 1,552 camera-equipped screens.
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- Adform
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- Awarion
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- Displayce
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- StackAdapt
- 95789a-0ff2a3-664a31-fe136d-68eaef-8d8761-00ba