Audiences · Sports Fans

Sports Fans

28 screens across Grand Rapids - Kalmzoo - B. Crk, standing in entertainment, health beauty and retail where people follow a season all the way through. They are 18.9x more likely to be here between 5:00 PM and 8:00 PM local.

Index
17.7x vs the fleet average, in these venues
Peak daypart
evening · 18.9x more likely
Footprint
28 owned screens · 2,811 partner venues
Venue types
Entertainment, Health beauty, Retail
Floor CPM
$14.25
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
28 owned screens and 2,811 partner venues across entertainment, health beauty and retail in the United States. Behaviour measured Aug 8 - Sep 5, 2026.
Measured
2026-08-08 to 2026-09-05

Audience: Sports Fans index at 17.7x the fleet average in these venues. The read is built from American Football, Auto Racing and Participant Sports. Measured on 106,292 panel observations across 1,077 camera-equipped screens.

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