Audiences · Sports Fans

Sports Fans in Minneapolis-St. Paul

51 screens across Minneapolis-St. Paul, standing in outdoor and retail where people follow a season all the way through. They are 9.8x more likely to be here between 2:00 PM and 5:00 PM local.

Index
5.5x vs the fleet average, in these venues
Peak daypart
Afternoon · 9.8x more likely
Footprint
51 screens · 5,638 partner venues nearby
Venue types
Outdoor, Retail
Floor CPM
$4.37
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
51 owned screens and 5,638 partner venues across outdoor and retail in the United States and IN. Behaviour measured Sep 28 - Oct 26, 2026.
Measured
2026-09-28 to 2026-10-26

Audience: Sports Fans index at 5.5x the fleet average in these venues. The read is built from American Football, Auto Racing and Participant Sports. Measured on 323,811 panel observations across 1,552 camera-equipped screens.

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