Audiences · Value Seekers

Value Seekers in Detroit

102 screens across Detroit, standing in retail where every dollar is being weighed. They are 2.6x more likely to be here between 5:00 PM and 8:00 PM local.

Index
1.9x vs the fleet average, in these venues
Peak daypart
Evening · 2.6x more likely
Footprint
102 screens · 3,886 partner venues nearby
Venue types
Retail
Floor CPM
$4.07
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
102 owned screens and 3,886 partner venues across retail in the United States. Behaviour measured Sep 28 - Oct 26, 2026.
Measured
2026-09-28 to 2026-10-26

Audience: Value Seekers index at 1.9x the fleet average in these venues. The read is built from Frugal Living and Shopping Bags Budget. Measured on 351,880 panel observations across 1,577 camera-equipped screens.

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Adform
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Awarion
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Displayce
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StackAdapt · 1080x1920
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StackAdapt · 1920x1080
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