Audiences · Value Seekers

Value Seekers

20 screens across Grand Rapids - Kalmzoo - B. Crk, standing in retail where every dollar is being weighed. They are 2.5x more likely to be here between 5:00 AM and 8:00 AM local.

Index
1.4x vs the fleet average, in these venues
Peak daypart
early_morning · 2.5x more likely
Footprint
20 owned screens · 1,709 partner venues
Venue types
Retail
Floor CPM
$4.02
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
20 owned screens and 1,709 partner venues across retail in the United States. Behaviour measured Aug 8 - Sep 5, 2026.
Measured
2026-08-08 to 2026-09-05

Audience: Value Seekers index at 1.4x the fleet average in these venues. The read is built from Frugal Living and Shopping Bags Budget. Measured on 130,570 panel observations across 1,094 camera-equipped screens.

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Awarion
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Displayce
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StackAdapt
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