Audiences · Applebee's Visitors

Applebee's Visitors in Detroit

68 screens across Detroit, standing in Mass Merchandising, education, entertainment, financial, government, hair salon, health beauty, other, residential and transit where Applebee's customers actually go. They are 10.3x more likely to be here between 11:00 PM and 5:00 AM local.

Index
8.3x vs the fleet average, in these venues
Peak daypart
Late night · 10.3x more likely
Footprint
68 screens · 5,271 partner venues nearby
Venue types
Mass Merchandising, Education, Entertainment, Financial, Government, Hair salon, Health beauty, Residential, Transit
Floor CPM
$4.84
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
68 owned screens and 5,271 partner venues across Mass Merchandising, education, entertainment, financial, government, hair salon, health beauty, other, residential and transit in the United States. Behaviour measured Oct 3-21, 2026.
Measured
2026-10-03 to 2026-10-21

Audience: Applebee's Visitors index at 8.3x the fleet average in these venues. Measured on 5,396,266 panel-matched device sightings at 273 of our screens.

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