Audiences · Arby's Visitors

Arby's Visitors

17 screens across Milwaukee, standing in education, entertainment, government and outdoor where Arby's customers actually go. They are 2.5x more likely to be here between 11:00 PM and 5:00 AM local.

Index
2.0x vs the fleet average, in these venues
Peak daypart
late_night · 2.5x more likely
Footprint
17 owned screens · 3,573 partner venues
Venue types
Education, Entertainment, Government, Outdoor
Floor CPM
$5.11
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
17 owned screens and 3,573 partner venues across education, entertainment, government and outdoor in the United States. Behaviour measured Aug 8-23, 2026.
Measured
2026-08-08 to 2026-08-23

Audience: Arby's Visitors index at 2.0x the fleet average in these venues. Measured on 4,352,032 panel-matched device sightings at 46 of our screens.

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