Audiences · Macy's Visitors

Macy's Visitors

7 screens across Detroit, standing in outdoor and residential where Macy's customers actually go. They are 5.5x more likely to be here between 11:00 PM and 5:00 AM local.

Index
4.5x vs the fleet average, in these venues
Peak daypart
late_night · 5.5x more likely
Footprint
7 owned screens · 564 partner venues
Venue types
Outdoor, Residential
Floor CPM
$7.32
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
7 owned screens and 564 partner venues across outdoor and residential in the United States. Behaviour measured Aug 8-23, 2026.
Measured
2026-08-08 to 2026-08-23

Audience: Macy's Visitors index at 4.5x the fleet average in these venues. Measured on 4,314,999 panel-matched device sightings at 55 of our screens.

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