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Audiences

McDonald's Visitors

16,151 screens across 20 countries, standing in Mass Merchandising, entertainment, financial, government, hair salon, health beauty, office buildings, other, residential and transit where McDonald's customers actually go. They are 4.6x more likely to be here between 11:00 PM and 5:00 AM local.

Index
4.4x vs the fleet average, in these venues
Peak daypart
Late night · 4.6x more likely
Footprint
16,151 screens · 496,210 partner venues nearby
Venue types
Mass Merchandising, Entertainment, Financial, Government, Hair salon, Health beauty, Office buildings, Residential, Transit
Floor CPM
$20.07
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
16,151 owned screens and 496,210 partner venues across Mass Merchandising, entertainment, financial, government, hair salon, health beauty, office buildings, other, residential and transit in 20 countries. Behaviour measured Oct 3-21, 2026.
Measured
2026-10-03 to 2026-10-21

Ready to transact

Paste the ID for the seat you buy on. A deal ID is only valid on its own DSP, and where a platform lists a size, only for that size.

Adform
fbfda2-8289fa-6f668d-dd845d-919a59-9ccb2b-c598
Awarion
8cba46-501ed4-95ea66-84b098-4c4f87-9878c1-630b
Displayce
e42061-cbb729-3caa35-bf2d47-a7d324-8f85fe-5c68
StackAdapt
28840c-176258-1e5564-08c663-c345ab-9bee1a-a945
StackAdapt · 1080x1920
4791d9-1d9d4f-a61b6e-4fc937-d74bbb-23ffe0-1ba6
StackAdapt · 1280x800
46f551-5a59a5-522ddc-a1d55f-dd5f6f-3129b1-ce15
StackAdapt · 1920x1080
f0bbe2-150669-15c441-9fe40a-fa2268-6551b3-af90
StackAdapt · 1920x1128
7d60c8-079d13-828bdc-34f7ff-48de08-3ec88d-c2e8
StackAdapt · 1920x1200
61ac01-3189c7-d62ddd-ed873c-986228-74ddd8-9034
StackAdapt · 2000x1152
282f97-6a48e9-3be007-804eef-b8cfd0-afcc77-9bca
StackAdapt · 2000x1200
06451a-805422-22f75a-7ec4f5-516743-b9bdc4-31bd

Buy it in one market

49 markets carry their own deal, their own index and their own price. Ranked by how strongly this audience over-indexes there.

New York8,421 screens · peaks late night4.4x$20.07Houston219 screens · peaks late night4.4x$20.07Cleveland-Akron (Canton)281 screens · peaks late night4.4x$20.07Washington, DC (Hagerstown)259 screens · peaks late night4.4x$20.07Las Vegas238 screens · peaks late night4.4x$20.07Dallas-Fort Worth351 screens · peaks late night4.4x$20.07San Francisco-Oakland-San Jose171 screens · peaks late night4.4x$20.07Tampa-St. Petersburg (Sarasota)178 screens · peaks late night4.4x$20.07Kansas City163 screens · peaks late night4.4x$20.07Los Angeles164 screens · peaks late night4.4x$20.07Miami-Fort Lauderdale147 screens · peaks late night4.4x$20.07Chicago154 screens · peaks late night4.4x$20.07Denver112 screens · peaks late night4.4x$20.07Louisville96 screens · peaks late night4.4x$20.07Hartford & New Haven92 screens · peaks late night4.4x$20.07Pittsburgh100 screens · peaks late night4.4x$20.07Minneapolis-St. Paul83 screens · peaks late night4.4x$20.07Indianapolis76 screens · peaks late night4.4x$20.07Phoenix (Prescott)87 screens · peaks late night4.4x$20.07Jacksonville80 screens · peaks late night4.4x$20.07Philadelphia79 screens · peaks late night4.4x$20.07Baltimore61 screens · peaks late night4.4x$20.07Detroit69 screens · peaks late night4.4x$20.07Charlotte63 screens · peaks late night4.4x$20.07Orlando-Daytona Beach-Melbourne62 screens · peaks late night4.4x$20.07Nashville61 screens · peaks late night4.4x$20.07Norfolk-Portsmouth-Newport News36 screens · peaks late night4.4x$20.07San Antonio39 screens · peaks late night4.4x$20.07Austin35 screens · peaks late night4.4x$20.07Atlanta35 screens · peaks late night4.4x$20.07Milwaukee36 screens · peaks late night4.4x$20.07Memphis33 screens · peaks late night4.4x$20.07West Palm Beach-Fort Pierce29 screens · peaks late night4.4x$20.07Boston (Manchester)25 screens · peaks late night4.4x$20.07Cincinnati22 screens · peaks late night4.4x$20.07Columbus, OH34 screens · peaks late night4.4x$20.07Greenville-Spartanburg-Asheville-Anderson15 screens · peaks late night4.4x$20.07Seattle-Tacoma17 screens · peaks late night4.4x$20.07Portland, OR14 screens · peaks late night4.4x$20.07Raleigh-Durham (Fayetteville)15 screens · peaks late night4.4x$20.07Harrisburg-Lancaster-Lebanon-York13 screens · peaks late night4.4x$20.07Wilkes Barre-Scranton14 screens · peaks late night4.4x$20.07St. Louis31 screens · peaks late night4.4x$20.07New Orleans9 screens · peaks late night4.4x$20.07San Diego8 screens · peaks late night4.4x$20.07Madison7 screens · peaks late night4.4x$20.07Sacramento-Stockton-Modesto7 screens · peaks late night4.4x$20.07Green Bay-Appleton8 screens · peaks late night4.4x$20.07Salt Lake City2 screens · peaks late night4.4x$20.07

Need it scoped differently, a custom market set, a daypart, a flight? Send us the brief and we will build the package and mint the deal.