Audiences · Wawa Visitors

Wawa Visitors

11 screens across Detroit, standing in health beauty, outdoor and residential where Wawa customers actually go. They are 4.4x more likely to be here between 5:00 PM and 8:00 PM local.

Index
4.1x vs the fleet average, in these venues
Peak daypart
evening · 4.4x more likely
Footprint
11 owned screens · 972 partner venues
Venue types
Health beauty, Outdoor, Residential
Floor CPM
$8.97
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
11 owned screens and 972 partner venues across health beauty, outdoor and residential in the United States. Behaviour measured Aug 8-23, 2026.
Measured
2026-08-08 to 2026-08-23

Audience: Wawa Visitors index at 4.1x the fleet average in these venues. Measured on 4,324,357 panel-matched device sightings at 52 of our screens.

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