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Waiting Audiences
115 screens across Tampa - St. Pete (Sarasota), standing in entertainment, health beauty, point care and residential where there is nothing to do but wait. They are 3.1x more likely to be here between 11:00 PM and 5:00 AM local.
- Index
- 2.9x vs the fleet average, in these venues
- Peak daypart
- late_night · 3.1x more likely
- Footprint
- 115 owned screens · 6,532 partner venues
- Venue types
- Entertainment, Health beauty, Point care, Residential
- Floor CPM
- $16.56
- Evidence
- Three independent legs agree: our cameras, a national mobile panel and our device graph.
- Delivery
- 115 owned screens and 6,532 partner venues across entertainment, health beauty, point care and residential in the United States. Behaviour measured Aug 8 - Sep 5, 2026.
- Measured
- 2026-08-08 to 2026-09-05
Audience: Waiting Audiences index at 2.9x the fleet average in these venues. The read is built from Queueing Waiting and Idle Resting. Measured on 125,931 panel observations across 1,082 camera-equipped screens.
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- Adform
- 9163a5-937c28-fbcc18-d35b5b-d1b670-8b6400-8d8c
- Awarion
- bee5af-56ce2b-617189-07529c-06c978-d8dc05-10f1
- Displayce
- a01a1d-d8347f-b7f1ee-8e5876-38fea7-167944-b155
- StackAdapt
- 07f84e-264d4c-805f71-02c1d2-b1f5b6-a81c0a-c3fc