Audiences · Waiting Audiences

Waiting Audiences in Grand Rapids-Kalamazoo-Battle Creek

26 screens across Grand Rapids-Kalamazoo-Battle Creek, standing in health beauty, outdoor, point care, residential and retail where there is nothing to do but wait. They are 5.5x more likely to be here between 5:00 AM and 8:00 AM local.

Index
4.3x vs the fleet average, in these venues
Peak daypart
Early morning · 5.5x more likely
Footprint
26 screens · 2,400 partner venues nearby
Venue types
Health beauty, Outdoor, Point care, Residential, Retail
Floor CPM
$16.37
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
26 owned screens and 2,400 partner venues across health beauty, outdoor, point care, residential and retail in the United States. Behaviour measured Sep 28 - Oct 26, 2026.
Measured
2026-09-28 to 2026-10-26

Audience: Waiting Audiences index at 4.3x the fleet average in these venues. The read is built from Queueing Waiting and Idle Resting. Measured on 348,985 panel observations across 1,574 camera-equipped screens.

Ready to transact

Priced and ready to mint. Tell us the seat you buy on and the deal ID comes back the same day.