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Waiting Audiences
300 screens across Houston, standing in entertainment, health beauty, point care and residential where there is nothing to do but wait. They are 3.1x more likely to be here between 11:00 PM and 5:00 AM local.
- Index
- 2.9x vs the fleet average, in these venues
- Peak daypart
- late_night · 3.1x more likely
- Footprint
- 300 owned screens · 9,130 partner venues
- Venue types
- Entertainment, Health beauty, Point care, Residential
- Floor CPM
- $16.56
- Evidence
- Three independent legs agree: our cameras, a national mobile panel and our device graph.
- Delivery
- 300 owned screens and 9,130 partner venues across entertainment, health beauty, point care and residential in the United States. Behaviour measured Aug 8 - Sep 5, 2026.
- Measured
- 2026-08-08 to 2026-09-05
Audience: Waiting Audiences index at 2.9x the fleet average in these venues. The read is built from Queueing Waiting and Idle Resting. Measured on 125,931 panel observations across 1,082 camera-equipped screens.
Ready to transact
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- Adform
- b1ff01-359f32-13f59c-a3a642-37fda2-9d613d-5699
- Awarion
- f7b62f-bccdc8-6544e5-25caf0-7d6031-79420b-d37c
- Displayce
- 34265a-2bea40-18e960-069be9-085a3f-24a12c-348a
- StackAdapt
- 151e38-4fbd26-125fb4-fffa10-c84e7a-d25a74-d665
- StackAdapt · 1080x1920
- 747b7c-3119b8-62a93e-75faf0-f06190-8b6a8b-58f8
- StackAdapt · 1920x1128
- 55e8de-fb61ab-0fbd80-052b0a-09b94d-eb961e-5111
- StackAdapt · 1920x1200
- 1c86c1-090318-b05737-7c0bb4-58b6aa-59bcba-8e53