Audiences · Gamers

Gamers

192 screens across Miami - Ft. Lauderdale, standing in outdoor and retail where people play, on every screen they own. They are 8.3x more likely to be here between 11:00 PM and 5:00 AM local.

Index
3.1x vs the fleet average, in these venues
Peak daypart
late_night · 8.3x more likely
Footprint
192 screens · 3,657 partner venues nearby
Venue types
Outdoor, Retail
Floor CPM
$5.87
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
192 owned screens and 3,657 partner venues across outdoor and retail in the United States. Behaviour measured Aug 18 - Sep 15, 2026.
Measured
2026-08-18 to 2026-09-15

Audience: Gamers index at 3.1x the fleet average in these venues. The read is built from Console Games, Mobile Games and PC Games. Measured on 97,888 panel observations across 1,085 camera-equipped screens.

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