Audiences · Dairy Queen Visitors

Dairy Queen Visitors

442 screens across Houston, standing in education, government, outdoor, retail and transit where Dairy Queen customers actually go. They are 2.5x more likely to be here between 11:00 PM and 5:00 AM local.

Index
1.9x vs the fleet average, in these venues
Peak daypart
late_night · 2.5x more likely
Footprint
442 owned screens · 8,123 partner venues
Venue types
Education, Government, Outdoor, Retail, Transit
Floor CPM
$5.58
Evidence
Three independent legs agree: our cameras, a national mobile panel and our device graph.
Delivery
442 owned screens and 8,123 partner venues across education, government, outdoor, retail and transit in the United States. Behaviour measured Aug 8-23, 2026.
Measured
2026-08-08 to 2026-08-23

Audience: Dairy Queen Visitors index at 1.9x the fleet average in these venues. Measured on 4,377,766 panel-matched device sightings at 74 of our screens.

Ready to transact

Paste the ID for the seat you buy on. A deal ID is only valid on its own DSP, and where a platform lists a size, only for that size.

Adform
9c25f9-3e400a-f5aea3-43577c-ebea1b-f73d79-7e79
Awarion
9e78b1-f004a9-eabdb5-038777-687559-c46f49-924a
Displayce
94d608-9584b7-630cee-10424f-924f82-5ac174-a54c
StackAdapt
999c04-fbffe8-fe15c6-35ec99-5ed4e9-bab009-ac63
StackAdapt · 1080x1920
436161-c61f2f-b29c71-051b01-a80626-1526af-32f8
StackAdapt · 1920x1128
9eedbe-6e3923-cb2c13-6672e9-8ff1d8-bb2876-3069
StackAdapt · 1920x1200
9f0a35-d74286-d0ab2d-32cc5a-5cdda8-87e976-f7cc