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Dairy Queen Visitors
16,604 screens across the United States, standing in education, government, outdoor, retail and transit where Dairy Queen customers actually go. They are 2.5x more likely to be here between 11:00 PM and 5:00 AM local.
- Index
- 1.9x vs the fleet average, in these venues
- Peak daypart
- late_night · 2.5x more likely
- Footprint
- 16,604 owned screens · 336,562 partner venues
- Venue types
- Education, Government, Outdoor, Retail, Transit
- Floor CPM
- $5.58
- Evidence
- Three independent legs agree: our cameras, a national mobile panel and our device graph.
- Delivery
- 16,604 owned screens and 336,562 partner venues across education, government, outdoor, retail and transit in the United States. Behaviour measured Aug 8-23, 2026.
- Measured
- 2026-08-08 to 2026-08-23
Ready to transact
Paste the ID for the seat you buy on. A deal ID is only valid on its own DSP, and where a platform lists a size, only for that size.
- Adform
- f99017-e059d1-9fc38c-3622f1-854dab-52e706-8c7e
- Awarion
- ebbe0e-58dc8d-204869-1e8615-559cf4-78fe6d-15dc
- Displayce
- 7e6c5b-a0601a-581f9e-96f956-3123e6-3061dd-466b
- StackAdapt
- 1e69a0-b33a38-dd8f3a-ead740-f219c4-ebf044-f8ab
- StackAdapt · 1080x1920
- cbc3fa-a2bf29-4c726e-c899fa-35011e-5c2a89-6f5b
- StackAdapt · 1280x800
- 2a7d9a-624821-c91d68-984f35-8efd44-466ae6-ce82
- StackAdapt · 1920x1080
- 5d28e5-50eced-d1b44f-bde22a-002450-8ce4d6-e992
- StackAdapt · 1920x1128
- 826ef1-308df5-315f3d-ff0733-973478-4caedd-ba10
- StackAdapt · 1920x1200
- 07b330-0af022-7bfde5-a06b7c-ce0fba-ccbce1-46af
- StackAdapt · 1920x540
- dc037d-6f4e5e-c24744-31cb06-9a221e-17f364-3894
- StackAdapt · 2000x1152
- 1ec23f-dac4cf-4206c5-1601e0-7f2e95-49e780-113b
- StackAdapt · 2000x1200
- bea48f-913ff5-eb5d32-81706f-344072-4a7f93-4f1f
- StackAdapt · 2160x3480
- 76e54d-5932f7-46c6e6-13415c-989653-027c96-066d
Buy it in one market
35 markets carry their own deal, their own index and their own price. Ranked by how strongly this audience over-indexes there.
Dallas - Ft. Worth474 screens · peaks late_night1.9x$5.58Houston442 screens · peaks late_night1.9x$5.58Birmingham (Ann & Tusc)403 screens · peaks late_night1.9x$5.58Chicago362 screens · peaks late_night1.9x$5.58Kansas City346 screens · peaks late_night1.9x$5.58Las Vegas319 screens · peaks late_night1.9x$5.58San Antonio252 screens · peaks late_night5.2x$11.18Tampa - St. Pete (Sarasota)250 screens · peaks late_night1.9x$5.58Washington, Dc (Hagrstwn)236 screens · peaks late_night1.9x$5.58Miami - Ft. Lauderdale200 screens · peaks late_night1.9x$5.58Atlanta184 screens · peaks late_night1.9x$5.58Pittsburgh144 screens · peaks late_night1.3x$4.40Norfolk - Portsmth - Newpt Nws117 screens · peaks late_night1.9x$5.58Jacksonville114 screens · peaks late_night1.9x$5.58Denver109 screens · peaks late_night1.9x$5.58Boston (Manchester)106 screens · peaks late_night1.9x$5.58Hartford & New Haven104 screens · peaks late_night1.9x$5.58Detroit94 screens · peaks late_night1.9x$5.58Louisville77 screens · peaks late_night1.9x$5.58Indianapolis65 screens · peaks late_night1.9x$5.58Philadelphia63 screens · peaks late_night1.9x$5.58Austin63 screens · peaks late_night1.9x$5.58Raleigh - Durham (Fayetvlle)62 screens · peaks late_night1.9x$5.58West Palm Beach - Ft. Pierce60 screens · peaks late_night1.9x$5.58Minneapolis - St. Paul41 screens · peaks late_night1.9x$5.58Milwaukee41 screens · peaks late_night1.9x$5.58San Diego40 screens · peaks late_night1.9x$5.58Phoenix (Prescott)43 screens · peaks late_night1.9x$5.58Charlotte36 screens · peaks late_night1.9x$5.58Omaha37 screens · peaks late_night1.9x$5.58Sacramnto - Stktn - Modesto31 screens · peaks late_night1.9x$5.58Seattle - Tacoma27 screens · peaks late_night1.9x$5.58Cincinnati24 screens · peaks late_night1.9x$5.58Grand Rapids - Kalmzoo - B. Crk20 screens · peaks late_night1.9x$5.58Portland, Or11 screens · peaks late_night1.9x$5.58
Need it scoped differently, a custom market set, a daypart, a flight? Send us the brief and we will build the package and mint the deal.