For advertisers
Put your product in front of developers while they build.
The same AI-coding-agent dead-time that pays developers is premium ad inventory. Launch a web-video campaign in one form — real programmatic demand, fraud-defended, moderated, global.
Real, high-intent attention
Developers are a premium, hard-to-reach audience. Your spot runs in the focused moments their agent spends building — not buried in a feed.
Fraud-defended inventory
Server-side billing you can't spoof, GIVT filtering, and proof-of-play on an audited marketplace — not a forgeable weekend hack. You pay for real impressions.
Standard programmatic video
Bring the VAST creative you already run across the open web. Web video, IMA-rendered — no new formats, no bespoke integration.
Launch in one form
No sales call, no insertion order. Drop in a creative + budget, pick your developer surfaces, and you're live the moment moderation passes.
Launch a campaign
Estimate
What could your budget reach?
Impressions
0
Developers reached
≈ 0
Estimate at a $12 CPM for the developer audience, ~4 impressions per developer. Actual reach varies with creative, fill, and targeting.
Questions, answered
Where do my ads run?
In the dead-time of developers' AI coding agents — the seconds-to-minutes Claude Code, Codex, and Cursor spend 'thinking,' running tools, or waiting on a model call. The video renders via the IMA SDK in the developer's browser/webview, never inside their editor or terminal output.
What do I need to launch?
A hosted video creative (a standard web-video MP4/VAST URL), a budget, and an email. We create the campaign, moderate the creative, and serve it to developer agents. You're charged up front and refunded automatically if the creative doesn't pass review.
How is this billed and protected?
Impressions are billed server-side from our own ad-server telemetry with GIVT/invalid-traffic filtering — there's no client-trusted endpoint to forge. Creatives pass moderation before they ever serve, so your brand only runs next to vetted inventory.
Is the developer paid?
Yes — the developer running the agent earns a share of the revenue from your campaign. It's a fair trade: they rent idle agent time, you reach them, everyone wins.