Recreational venues (arcades, bowling, parks, amusement) host 585 Trillboards screens across 10 countries and 351 US cities.
Network statistics
Active screens585in 10 countries
US cities351aggregate count
Avg floor CPM$2.63USD per 1k impressions
Avg daily impressions1,380per screen
For DOOH buyers
Recreational venue audiences are in extended leisure mode with high dwell — bowling alleys, arcades, family entertainment centers, and amusement parks routinely deliver 1,000+ impressions per screen per day. Advertisers buy this category for both reach and engagement.
For venue owners
Recreational venue operators have above-average screen utilization: most visitors look up at a screen at least once during their session, so the same screen plays through multiple ad cycles per customer visit. Trillboards revenue-share payouts in this category routinely exceed $60–120 per screen per month.
Recreational venues in the DOOH ecosystem
Recreational venue DOOH is one of the more unusual DOOH formats because the audience comes to the venue specifically to relax and be entertained — a context that lifts recall of consumer brand creatives. The Trillboards platform routes higher-CPM lifestyle and beverage demand to recreational placements during evening and weekend hours when the dominant audience archetype shifts from family_unit to small_group of adults. The category averages 1,380 impressions per screen per day on the Trillboards network — significantly above the retail average — because the venues are designed to retain people for hours rather than minutes. Floor CPM sits at $2.63 USD on average; specialty recreational formats (e.g. premium bowling alleys, immersive arcades) clear closer to $5.
Audience signal & brand-safety fit
Dominant audience archetype
leisure
mixed group
family unit
small group
Dwell pattern
Extended (10+ minutes per impression)
Brand-safety fit
Leisure context spanning bowling alleys, arcades, parks, and amusement venues; family-friendly creatives perform especially well.
Top US cities for recreational venues
Five US cities with the highest concentration of recreational venues on the Trillboards programmatic DOOH network (aggregate count — no per-screen identifiers exposed).
#1San Francisco, CA
#2Lake Geneva, WI
#3Pensacola, FL
#4Southbury, CT
#5Columbus, OH
How programmatic DOOH works at recreational venues
Each screen at recreational venues runs the Trillboards kiosk app, which holds an open OpenRTB 2.6 connection to the Trillboards SSP. Roughly every 60 seconds, the device fires an ad request carrying the IAB DOOH inventory descriptor (venue category, geographic bucket, screen format) plus any locally observed audience signals from the on-device CV pipeline — group composition, audience archetype, and attention level — all aggregated and stripped of per-person identifiers before they leave the screen.
Demand-side platforms bid in under 100 ms; the winning creative ships back, plays inside the device's native VAST player, and confirms playback via a signed proof-of-play receipt. Trillboards reconciles those receipts daily against partner-reported numbers (the canonical record of truth for billable impressions) and credits the venue's earner balance monthly. The recreational venues category on the Trillboards network averages $2.63 USD floor CPM and 1,380 daily impressions per screen, numbers that translate directly into the earnings model below.
The Trillboards platform supports both first-party and third-party VAST creatives, OMID-compliant viewability measurement where the creative declares OMID support, and full proof-of-play receipts signed at the device level — meeting the Out of Home Advertising Association of America (OAAA) measurement standards and the IAB DOOH 1.0 specification. Buyers using the Trillboards OpenRTB endpoint can target recreational venues specifically via the IAB Audience Taxonomy plus the Trillboards segtax=600 namespace without ever receiving per-screen identifiers in the bid request.
What can a recreational venue-host screen earn?
Use the calculator to model monthly earnings for a screen in recreational venues. Inputs default to network-wide medians; adjust them to match your specific venue traffic.
Earnings Estimator
How much can you earn?
Select your business type, number of screens, and traffic level to see your estimated monthly earnings.
15101520
Estimated Monthly Earnings
$0
~4,000 impressions/month
Join 2,500+ businesses earning with Trillboards
$2.4M+ paid out to screen owners
8,000+ screens live
Data methodology & freshness
The 585 active screens, 10 countries, 351 US cities, $2.63 average floor CPM, and 1,380 daily impressions per screen shown here are aggregated from the Trillboards PostgreSQL system of record (table earner_screens filtered by status = 'approved'), joined to the venue taxonomy. Counts reflect the network state at the snapshot date and are rebuilt monthly. Floor CPM numbers are the screen-level minimums; cleared CPMs typically run 20–40% higher depending on demand. Per Trillboards aggregate-only data disclosure policy, no per-screen identifiers, partner identifiers, or device identifiers are published on this page — only the counts and category-level statistics needed for buyer and earner decisions.